Senior Manager, Business Development Enablement - 12 months FTC
Posted 6 hours 2 minutes ago by BDO UK LLP
We're BDO. An accountancy and business advisory firm, providing the advice and solutions entrepreneurial organisations need to navigate today's changing world. We work with the companies that are Britain's economic engine - ambitious, entrepreneurially spirited and high growth businesses that fuel the economy - and directly advise the owners and management teams that lead them.
We'll broaden your horizonsOur Sales and Marketing team is being reshaped to directly support BDO's growth ambitions. We're building a high performing function that is proud of its technical skills, reliable in delivery, and outcome led in how we prioritise and execute. You'll join a team big enough to offer diverse roles and opportunities, big priorities and commercial challenges, yet personal enough to ensure you're supported and empowered from day one.
We'll help you succeed by providing an environment to think beyond activity - bringing fresh ideas, shaping campaigns, insights and engagement across the business, and deepening your understanding of our sectors to add value.
Role PurposeThe Senior Manager is deployed into a defined area of the business and is responsible for developing and delivering a business development enablement (activation) strategy and plan aligned to growth and market priority areas. This includes the firm's Target and Priority Client programmes. The role builds sponsorship and shared agreement with senior stakeholders on partner routines, business development focus and success measures, and ensures activity is delivered through business development standards and ways of working.
Key responsibilities- Develop and maintain a business development enablement strategy and deployment plan for the area, translating firm priorities into practical partner routines and actions.
- Build shared agreement with senior business stakeholders on activation priorities, cohorts, cadence, responsibilities and measures.
- Ensure the deployment plan explicitly covers relevant Target and Priority Client programme needs, including partner routines and follow through expectations.
- Align local plans to the wider business development portfolio and capacity assumptions with the Head of Business Development Enablement.
- Define priority audiences and buyer types for local priorities; ensure routines, talk tracks and materials reflect buyer needs, objections and decision patterns.
- Ensure business development work remains solution led by connecting buyer needs to the firm's solutions, proof points and differentiators.
- Maintain a clear view of local buyer insight and feed relevant learning into Proposition Pack owners and the wider business development community.
- Ensure central Proposition Packs and Business Development Packs are used locally and stakeholders understand what to use and when.
- Lead delivery of business development activity locally, ensuring stakeholder readiness, clear ownership and disciplined follow through.
- Provide consistent inputs to monthly performance reporting: what was delivered, what's working, what changed and what needs to improve.
- Strong experience in sales enablement/business development/commercial mobilisation within a complex B2B environment.
- Proven ability to influence senior stakeholders and mobilise partner cohorts through routines and coaching.
- Strong buyer/audience understanding and ability to translate insight into activation.
- Strong programme delivery and risk management capability with multiple dependencies.
- Comfortable using metrics and dashboards to drive action and improvement.
At BDO, we'll help you achieve your personal goals and career ambitions with programmes, resources, and frameworks that provide clarity and structure around career development.