Senior Legacy Marketing Manager

Prospectus is excited to be supporting a UK children's charity with their search for a Senior Legacy Marketing Manager on a 12-month contract.

This organisation runs over 1,000 UK projects that transform the lives of almost 300,000 children and young people every year. They believe they can bring out the best in every child regardless of the issues they face. Their work supports children living in poverty, children that have been sexually exploited, children living with a disability, children living with domestic violence, and young carers who look after an ill parent or relative.

As the Senior Legacy Marketing Manager, you will be responsible for helping shape and deliver the legacy and in-memory giving fundraising programme that will maximise the lifetime value of supporters. This role will be responsible for managing a small team and overseeing budget of £600k and an income target of £240k. With a varied legacy marketing programme, this role will focus on both the acquisition and retention of legacy supporters and work across a range of channels including direct mail, telemarketing, DRTV, digital, events, and Free Will products.

The successful candidate will have proven experience within legacy marketing and have a strong understanding of direct marketing across a range of audiences. They will be confident in planning, delivering, and evaluating legacy marketing campaigns, and be able to make strategic decisions based on audience insights. Ideally, this person will have previous line management experience and have managed project budgets and expenditures.

At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome candidates from a diverse range of backgrounds. Please let us know if we can help you with the application process in any way. We are more than happy to make any reasonable adjustments to enable all interested candidates to apply. If you have any disability and would like assistance with completing an application, then please contact Rhiannon Mehta at Prospectus.

Location is flexible, but the team often meet in the London offices monthly. The salary for this role is £43,657 to £56,130.

If you are interested in applying to this Senior Legacy Marketing Manager position, please submit your CV in the first instance. Should your experience be suitable, we will send you the full job description and will arrange for a call and/or meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon.