Senior Insight Analyst

Salary : up to £60,000 (depending on experience)This role is based at our London Pimlico Head Office. Internally this role is called - Senior Analyst Location - A relevant qualification in a numerate discipline such as Mathematics, Statistics, Data Science, or a similar field. Experience working with attribution models Experience working with and interpreting Marketing Mix Models (MMM) Experience with incrementality measurement techniques such as Geo testing or Causal Impact. Strong proficiency in SQL for manipulating large datasets. Advanced analytics skills using Python. Proficiency with web analytics tools such as Adobe Analytics or GA4. Excellent communication skills, both written and verbal, with the ability to structure problems and present findings clearly.At least 2 years of previous experience in an analytics team, with hands-on experience in Marketing Analytics. Proven experience of creating tangible business value from analytics, specifically within a digital marketing context. Experience interacting with and influencing senior marketing stakeholders. A track record of using a wide range of analytics to directly influence marketing strategy and investment decisions.