Senior Direct Marketing Officer

Help us secure the funds needed to save lives.

We are looking for a passionate Senior Direct Marketing Officer to join our Individual Giving team at Samaritans. This role will create, manage and implement key campaigns and projects across the Individual Giving (IG) programme to recruit and retain supporters maximising loyalty and lifetime value.

Contract

£38,000 - £40,000 per annum plus benefits

Full time (35hrs per week)

Fixed Term Contract (12 months)

Hybrid working with link to Ewell office

In-person working: Meeting in person and working collaboratively are things we value. We work in person around 2 days or more per month.

We are passionate about flexible working, talk to us about your preferences

What you ll do

Craft creative direct marketing campaigns across a range of channels

Manage campaigns from concept to fulfilment and analysis

Develop long-term marketing strategies to maximise income

Work with staff across the organisation to deliver high class supporter experience

Review and analyse campaign effectiveness

Build strong relationships with external suppliers and agencies

What you ll bring

Proven experience of direct marketing campaign management

Sound understanding of customer relationship marketing and integrated marketing communications

Experience of managing online and offline campaigns

Strong project management skills

Ability to communicate with a wide range of stakeholders

Excellent copywriting and proof-reading skills

Full Job Description and Person Specification here

Why Samaritans?

At Samaritans, you ll be part of a people-first organisation deeply committed to inclusion, compassion and learning. You ll contribute to a team where your voice matters, your expertise makes a difference, and your work helps save lives.

We welcome applications from individuals with lived experience and encourage those from underrepresented communities to apply. We are committed to creating an environment where all our people feel seen, heard and supported.

You ll join a values-led organisation with a powerful mission and a collaborative culture. We offer flexible hybrid working, excellent benefits, and the chance to make a tangible difference in suicide prevention across the UK and Ireland.

For further information about Samaritans, including our charity structure, values, employee benefits, and application process, please read our recruitment brochure available here. You can also visit our careers website to access this.

We recognise the enormous benefits and the social justice imperatives of ensuring diversity at every level of our organisation. Samaritans is wholly committed to inclusion and diversity and to building a culture and environment where everyone is appreciated for the unique person they are. To ensure Samaritans is representative of those we support and who support us, we particularly welcome applications from disabled, racialised minority and LGBTQ+ candidates, as these people are under-represented at Samaritans.

Apply now

If this sounds like the opportunity for you, please apply. You will be asked to some answer short application questions and to upload your CV.

We kindly ask that you don t rely on AI tools for your application answers, or to generate interview answers. We want to see your own unique ideas and writing skills. We want your application to stand out from the rest and showcase your own strengths.

Applications close: Friday 5th :00am

Interviews: w/c 8th December 2025. Second round interviews will be held on 15th and 16th December.