Sales Development Team Lead

Posted 1 day ago by Brivo

Permanent
Full Time
Other
London, City Of Westminster, United Kingdom, NW1 4
Job Description
Sales Development Team Lead

Department: Sales

Employment Type: Full Time

Location: London

Reporting To: Senior Sales Manager

Description

We are seeking an ambitious, strategic, and hands on Sales Development Team Lead to scale our European outbound engine. In this dual player coach role, you will lead, coach, and elevate a team of Sales Development Representatives (SDRs) across our core European regions (UK, Benelux, and DACH) while actively generating pipeline and spearheading outbound expansion into high potential emerging markets.

You will bridge operational execution and high level strategy: establishing SDR playbooks, fine tuning regional messaging, optimizing outbound tech stacks, and partnering cross functionally with Marketing and Sales leadership to drive predictable revenue.

Key Responsibilities Team Leadership & Enablement (Coach)
  • Lead, mentor, and coach an international team of SDRs covering the UK, Benelux, and DACH markets to achieve and exceed monthly pipeline targets.
  • Run regular 1:1s, pipeline reviews, live call-shadowing, and objection-handling workshops.
  • Standardize onboarding to accelerate ramp times for new SDR hires across diverse linguistic and cultural markets.
  • Monitor key performance indicators (conversion rates, activity benchmarks, pipeline hygiene) to identify coaching opportunities and forecast delivery.
Strategic Outbound & Market Expansion (Player)
  • Personally prospect, qualify, and secure qualified meetings within designated emerging European territories to validate product market fit and messaging.
  • Design, test, and iterate multi channel outbound playbooks (cold calling, email, LinkedIn, and video) tailored to regional buying behaviors.
  • Maintain clean CRM data and develop automated reporting dashboards on territory performance, conversion velocity, and campaign ROI.
Cross Functional Strategy & Alignment
  • Partner with Marketing and RevOps to optimize lead routing, sequence effectiveness, and Account Based Marketing (ABM) campaigns.
  • Collaborate closely with Regional Sales Directors and Account Executives to ensure alignment on Ideal Customer Profile (ICP), qualification standards, and opportunity acceptance SLAs.
  • Act as the voice of the market, delivering actionable customer feedback to Product and Marketing teams to sharpen European go to market execution.
Skills, Knowledge & Expertise
  • Proven Track Record: Demonstrated success as a top performing Outbound SDR/BDR in B2B SaaS, with prior experience mentoring, team leading, or stepping into player coach responsibilities.
  • Regional Market Knowledge: Direct experience working within or managing reps across the UK, DACH, or Benelux regions, with a strong grasp of localized outbound nuances (e.g., GDPR/cold outreach etiquette in DACH).
  • Languages: Native or business fluent English
  • Modern Sales Tech Stack: High proficiency with modern outbound and sales enablement tools (e.g., Salesforce, Lusha, LinkedIn Sales Navigator, Nooks).
  • Analytical & Programmatic Mindset: Ability to translate pipeline data into actionable coaching strategies and programmatic outbound campaigns.
  • Resilience & Execution: High drive, exceptional emotional intelligence, and comfort operating in a fast paced, high growth environment.
Nice to Haves
  • Direct experience opening up or prospecting into new/emerging international territories.
  • Familiarity with the physical security, cloud access control, IoT, or video surveillance SaaS landscapes.
  • Formal sales methodology training (e.g., MEDPIC, SPICED, SIREN).
Why Work for Us?

Brivo is a Great Place to Work-Certified company and the global leader in cloud based access control and video surveillance. Following our merger with Eagle Eye Networks, we are building the only platform powerful enough to support the future of AI driven security.

Why Your Work Matters

Innovation drives our vibe, but purpose drives our mission. You will work on essential systems that protect the health, safety, and welfare of people and property worldwide. At Brivo, your voice is heard, your talent is respected, and your contributions have a global impact.

  • The Brivo Experience: We thrive on in person collaboration and a "one-team" atmosphere. We embrace our international presence, leveraging diverse ideas and backgrounds to improve our culture and our products. To keep our global teams connected and inspired, we provide a premium onsite experience featuring communal meals, recurring social events, and fully stocked workspaces - ensuring you have everything you need to stay focused while building the future of security.
  • Total Rewards:
    • Diverse team with 20+ nationalities;
    • 28 paid holidays yearly, including bank holidays;
    • Company equipment for work use;
    • Enrollment in the local collective pension plan via our partner in the UK 3 months after the starting date;
    • Company swag and a business casual scale up work atmosphere;
    • Once or twice a year a stunning company day;

Individual compensation packages are based on job related skills, experience, qualifications, work location, training, and market conditions. In addition, Brivonians enjoy a robust benefits and perks package tailored to their work location.