Retail Media Director

Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our 'Power of One' business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa.

We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make "Brave Plays" in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign's Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!

Job Description

Sat across Retail Media and Commerce strategy, this is an amazing opportunity to work on our new client win - MONZO!

In the world of non-endemic advertising, we know what we are doing. We just won Campaign Media Award 2025 for Best Commerce Media Strategy with Vauxhall and their "Charging Britain" campaign and we are continuing with our best for forward in this space!

If you're looking for interesting and challenging work - this opportunity is for you!

You'll be working closely with planning, strategy and activations teams, retailers and partners and lead on ensure successful communication and campaigns across the booming retail media landscape.

The successful applicant will have strong strategic, communication, and presentation skills, data insights capabilities and a background in either planning or retail media.

A background in digital planning and the broader digital or retail media landscape is ideal in this role. Any experience working with retailer customer data to promote brands would be brilliant.

Responsibilities

What you'll do:

• Work with other teams and lead of the digital planning with a lense of retail media advertising to develop and implementing comprehensive retail and digital shelf strategies that aligns with the overall client business objectives.
• Foster strong relationships within agency, retailers, platform partner and client teams
• You'll work with internal and external activation teams to ensure clear communication and delivery, whilst responding to briefs, making strategic suggestions, reporting, and presenting to the client.
• Establish key performance indicators (KPIs) and incorporate into strategic decisions that will help the client improve their performance.
• Work closely with internal data teams to understand customer preferences and behaviours, leveraging data insights to enhance the overall shopping experience

Qualifications

• Established experience within broader digital or retail media strategy and planning
• Experience in omnichannel planning OR with Amazon (AMS/DSP) and/or boarder ecommerce/retailer/retail media planning and landscape
• Experience working on non-endemic products is a plus
• Any experience in social commerce or paid social would be very beneficial, as well as in store digital displays, but the willingness to learn is key.
• Skills in building presentations, responses and recommendations to clients within commerce
• You need to have great communication (both written and verbal) and interpersonal skills - our clients like to be challenged, but with diplomacy

Commerce is a big strategic priority for the business and is certainly at the forefront of innovation and the current change within our industry. This role has significant growth opportunity, and we would love to hear from you if you feel your skills are a good match for it!

Additional Information

Publicis Commerce has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and IncomeProtectionPlans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Pagewhich showcases our Inclusive Benefits and our EAG's (Employee Action Groups).