Regional MMM Lead - Marketing Effectiveness & Impact
Posted 14 days 16 hours ago by Mars
Permanent
Full Time
Marketing & PR Jobs
England, United Kingdom
Job Description
Mars is seeking a Senior MMM Manager to own the regional Marketing Mix Modelling agenda, partnering with cross-functional teams to deliver end-to-end MMM studies across markets in the region. You will translate modelling insights into actionable marketing decisions and embed them into planning and investment processes.
You will lead roadmap delivery, governance and cross-market collaboration, ensuring data quality, modelling readiness and business value realization across the region, while