Product Marketing Manager
Posted 6 days ago by LexisNexis Risk Solutions
As a Product Marketing Manager, you will help shape how AI powered, data driven, and technology solutions are brought to market. Working across a portfolio of products, you will partner closely with Product Management, Sales, Customer Success, and Marketing teams to develop messaging, influence go to market strategy, and communicate customer value through every stage of the product lifecycle.
Responsibilities- Develop differentiated positioning, messaging frameworks, value propositions, and customer narratives that clearly communicate business value.
- Translate complex technologies, AI capabilities, and data solutions into compelling customer focused messaging.
- Influence product strategy through customer insights, market intelligence, and competitive analysis.
- Partner with Product Management to bring new capabilities and enhancements to market successfully.
- Develop launch plans and enable the broader marketing organization with messaging, assets, and guidance.
- Develop personas, identify buying behaviors, and map customer journeys.
- Support sales enablement efforts by providing messaging, presentations, competitive intelligence, and use cases.
- Track competitive activity, industry trends, emerging technologies, and AI innovation to strengthen go to market execution.
- Experience in Product Marketing or a related B2B marketing role.
- Experience marketing enterprise SaaS, AI, data, analytics, or technology solutions.
- Proven success developing positioning, messaging, and go to market strategies for software products.
- Strong customer research and competitive intelligence skills with the ability to translate insights into business strategy.
- Exceptional storytelling, writing, presentation, and communication skills.
- Experience partnering with Product Management and influencing cross functional teams.
- Demonstrated success supporting product launches, feature rollouts, and adoption initiatives.
- Ability to manage multiple priorities in a fast paced, collaborative environment.
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights.
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