Product Manager, Prop Growth - Breakout

Reporting directly to the Head of Product, the PM, Prop Growth will own the full trader lifecycle experience across Breakout Prop and Kraken Prop - acquisition, onboarding, engagement, retention, and everything in between.

The opportunity

• Drive the growth and engagement roadmap within your domain - sequencing, requirements, and delivery - in close partnership with the Head of Product

• Own the end to end trader lifecycle: from first touch through checkout, onboarding, funded account, and repeat purchase

• Lead the product strategy for trader engagement and retention - competitions, achievements, rewards, in app notifications, and loyalty programs

• Own mobile product strategy across both Breakout Prop and Kraken Prop - signup flow, payments, push notifications, and in app engagement

• Partner with design to establish a cohesive Breakout design system - seamless UX from acquisition to trading

• Work with marketing and growth on localization, affiliate programs, and expanding prop into new markets

• Own onboarding improvements - in terminal education, progressive disclosure, and reducing time to first trade for new users

• Set the bar for what "done" means on growth and UX features - requirements, edge cases, acceptance criteria, and post ship iteration

Skills you should HODL

• Product depth

  • 3 6+ years in senior product management, with significant experience owning growth, engagement, or consumer UX

  • Track record of moving acquisition, activation, and retention metrics - you know how to find the lever and pull it

  • Experience designing and shipping onboarding flows, checkout experiences, and engagement loops that actually work

  • Strong product instinct for what makes people come back - you think in terms of habits, hooks, and value delivery moments

  • Ability to write detailed, unambiguous product requirements that engineers and designers can act on without constant clarification

  • Experience with mobile product development - you think mobile first and understand the constraints and opportunities of the channel

• Growth & data fluency

  • Comfortable with funnel analytics - you can slice a cohort, identify a drop off, and turn it into a prioritized hypothesis

  • Experience running structured experiments and interpreting results without over indexing on noise

  • Familiarity with lifecycle marketing tools (Braze or equivalent) and how product and marketing intersect in the engagement layer

  • Strong opinions on localization, internationalization, and building for global audiences

• Leadership & craft

  • Senior enough to own a domain with minimal direction - you set the agenda, you don't wait for one

  • Strong written communicator - your PRDs, tickets, and async updates are clear and complete

  • Experience working across design, engineering, and marketing in a fast moving environment

  • User empathy - you've thought deeply about what it feels like to be a first time prop trader who doesn't know where to start

  • Crypto native or deeply curious - you understand the space, the culture, and why prop trading is having its moment

Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis.

Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

We may ask candidates to complete job related skills or work style assessments as part of our hiring process. These assessments are designed to evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Assessment results are considered alongside other relevant information, such as experience and interviews, and are not the sole basis for any employment decision.

As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind. Whether that's based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.

Candidate Privacy Notice