PPC Executive Cult Beauty

Overview

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio includes leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty, forming our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we're powered by a team of over 2500 people who work together, lead by example, and think BIG. With us, you'll go further, faster.

Life at THG Beauty

We know that beauty isn't one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic. By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty aims to be the global digital partner of choice across the beauty industry, supporting the channel shift to online. THG Beauty's breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry's digital strategic leader.

Cult Beauty

We're a beauty-obsessed team aiming to become the most trusted beauty retailer in the world. We're about intelligent beauty, from how we select brands to how we talk to customers. We publish every review on our site and strive for transparency. We want to collaborate with individuals who share this vision. As part of the Cult Beauty team, you'll be encouraged to share ideas and empowered to aim high. We fail together and try again. Cult Beauty has become a world leader because of our people, and we're committed to challenging the definition of beauty and the status quo in our industry and society.

Role: PPC Executive at THG Beauty

We're looking for a passionate, detail-oriented, and data-driven PPC Executive to join our Paid Media Team. This is a unique opportunity to be part of a fast-growing, dynamic environment where analytical mindset, creativity, and enthusiasm contribute to the growth of our global paid search campaigns.

As PPC Executive, you'll:

• Assist in the creation, management, and optimisation of PPC campaigns across platforms like Google Ads and Microsoft Advertising.
• Analyse campaign performance, translating insights into actionable recommendations to enhance ROAS and efficiency.
• Develop compelling ad copy and creatives tailored to specific target audiences, ensuring alignment with the brand's tone of voice.
• Support the PPC team with weekly launches of new brands, products, and promotions.
• Conduct thorough keyword research and perform negative keyword mining using Search Query Reports.
• Carry out regular campaign health checks, identify opportunities, and support expansion.
• Support the delivery of weekly and monthly reports with context around performance.
• Collaborate with wider teams across SEO, Ecom, Brand and Design.
• Stay updated on the latest paid search trends, products, and services to keep our strategy cutting-edge.

Qualifications and Skills

• Proven experience in creating and managing campaigns on Google and Microsoft Ads.
• Background in running Shopping campaigns and understanding of bidding tools such as SA360.
• Analytical and creative thinking with strong attention to detail and problem-solving.
• Proficiency in data-driven approaches with excellent analytical skills and strong Excel knowledge.
• Ability to thrive under pressure, manage deadlines, and maintain relationships with internal and external stakeholders.
• Proactive and enthusiastic approach to learning, research, and taking initiative.

What's in it for me?

• Access bespoke development programmes designed by our in-house L&D team.
• Continued development through our upskilling programme with an industry-leading training provider.

Benefits

• Enhanced Leave: 25 days annual leave plus bank holidays; birthday day off; enhanced maternity/paternity pay; up to 10 days compassionate leave; buy back up to 3 days; access to on-site GP, CBT therapist, EAP; on-site gym and physio.
• Other Perks: Tech salary sacrifice, subsidised bus pass, staff discounts up to 50%, on-site shop and barber, refer-a-friend bonuses, and anniversary gifts at 5 and 10 years of service.

Diversity & Inclusion

THG is proud to be a Disability Confident Committed employer. If invited to interview, please let us know if any reasonable adjustments are needed. THG is committed to creating a diverse and inclusive environment and welcomes applications from all sections of the community.

Application Information

Because of high application volumes, we may take time to review and respond. We endeavour to reply within 14 days. If you have questions, please contact our Talent team.

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