Marketing Specialist Zürich

Your Growth Unleashed
Where your journey begins and your potential shines

At Synpulse, we don t just consult we transform. As a leading global management and technology consultancy with Swiss roots, we empower financial institutions to navigate change and seize new opportunities. Since 1996, we've been shaping the future of financial services by delivering cutting-edge expertise in strategy, operations, and technology to banks and insurers worldwide.

What sets us apart is our people. At Synpulse, we cultivate a collaborative, high-impact culture where initiative and creativity are valued. With 21 offices across Europe, the Americas, and Asia-Pacific, we bring together diverse perspectives and talents. We believe innovation thrives where everyone feels they belong and can contribute.

Our core values Embrace, Drive, Achieve shape how we work and evolve. We don t just offer jobs we offer the chance to develop, make an impact, and be part of a team that s redefining the future of financial services. About the job:

We re looking for a Marketing Specialist to join our Global Marketing team someone ready to contribute to integrated, data-driven campaigns that elevate our brand and impact across regions. As a key member of our collaborative team, you will support the development and delivery of high-impact marketing campaigns from concept to completion. You ll work closely with a range of stakeholders communications, PR, design, digital, business lines, and agencies to bring campaigns to life that inform, inspire, and deliver measurable results.

• Lead and Support Campaign Planning: Assist or co-lead in campaign briefing and planning sessions. Translate business goals into creative marketing strategies and action plans.
• Drive Execution Across Channels: Roll out multi-channel campaigns across paid media, web, email, social, events, and automation tools. Create and coordinate campaign elements including landing pages, social posts, lead forms, and newsletters. Manage timelines and publishing schedules.
• Leverage Marketing Automation & Data: Use platforms like Salesforce Marketing Cloud or Pardot to deliver and optimize targeted journeys. Work with tools like LinkedIn Campaign Manager and Google Analytics to improve targeting and performance.
• Create and Curate Content: Collaborate on the editorial planning and production of assets such as whitepapers, factsheets, newsletters, and social media content in both English and German (if applicable).
• Analyse and Optimise: Monitor campaign KPIs and performance metrics. Contribute to data-driven campaign
• improvements and post-campaign reports. Help conceptualize and iterate on customer journeys.
• Project & Stakeholder Management: Work independently while coordinating with service lines, business stakeholders, designers, and external providers to deliver campaigns smoothly and efficiently.
• Support Events: Plan and execute selected marketing events, including webinars, roundtables, and panel discussions as part of broader campaign strategies.

About you:

A minimum of 1 3 years of experience in B2B marketing, communications, or campaign management ideally in the consulting, finance, or professional services industries with a strong focus on content marketing.

• A university degree in marketing, communications, business administration or a related field
• Strong organisational and project management skills with a hands-on, proactive mindset
• Experience with marketing automation platforms (e.g, Pardot) and CRM systems (e.g., Salesforce).
• Familiarity with LinkedIn Campaign Manager and performance tracking tools (Google Analytics, UTM links, etc.)
• Native-level German and fluent English skills are essential for this role
• Demonstrated ability to work collaboratively with cross-functional teams and senior-level stakeholders. A collaborative spirit with strong empathy, a positive attitude, and emotional intelligence
• Experience in banking or insurance is a plus.

Why us:

• You ll fast-track your development by diving into financial business models, cutting-edge technologies, and real-world client challenges all while shaping your own path.
• You are growing your skills and experiences in understanding business models of financial companies, new technologies and solutions
• Competitive salary and attractive benefits aligned with the market
• Bright, modern office spaces in central locations with excellent public transport access
• A hands-on mentality and a strong team spirit
• Fun events, learning opportunities, and initiatives shaped by our people
• Modern working environment and flexible working models
• A high-impact role within a supportive and professional marketing team
• Ownership of cross-regional campaign initiatives with room to grow

Your documents to start the process:

• CV
• Job references
• Qualifications (bachelor/ master diploma, etc.) with certificate of grades
• Motivation letter: Why Synpulse? Why you? Why this function?
• Recommendation letters (optional)

Ready to go further? Let s unleash your growth together
For more information, please visit us at

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