Marketing Manager - Creative Activation

Marketing Manager - Creative Activation(a.k.a. the person who makes our brands impossible to ignore)Let's be clear: this is not a traditional marketing roleNo dusty playbooks. No safe, samey campaigns. No "that's how we've always done it."We're looking for a creative, culturally plugged-in marketer who knows how brands actually win today - on screens, in stores, and in real life.If TikTok is your search engine, Instagram is your mood board, and YouTube is where you study what really works keep reading.What You'll OwnYou'll be the driving force behind how our brands show up in the world - online, in-store, and everywhere in between.That means:

• Creating social-first marketing that people share, screenshot and talk about
• Spotting food, family and cultural trends before they go mainstream
• Turning limited budgets into big moments (creativity > spend)
• Working with influencers, creators and agencies to build hype the right way
• Bringing brands to life through experiences, events and activations
• Making our brands exciting for buyers as well as consumers
• Measuring what lands, what flops, and constantly levelling things up

For our owned brands, you'll build awareness directly with shoppers - online and in-store.For our licensed brands, you'll creatively tap into the power of world-class brand partners and make it feel fresh, relevant and exciting.You'll be trusted, backed, and given the freedom to make bold calls.This Role Is For You If

• You live and breathe social (especially TikTok, Instagram & YouTube)
• You understand what excites families and younger shoppers
• You're confident, energetic and commercially switched on
• You've worked with influencers, creators or agencies and know how to brief them properly
• You love brands - how they look, sound, feel and connect with people
• You've worked in retail, FMCG, consumer brands or at a marketing agency on retail brands (big plus)

You don't need to be loud - but you do need opinions, ideas and the confidence to back them.Why Join Us?-Brands with serious untapped potential- A business that wants disruption, not beige marketing- The chance to build something meaningful from the ground up- Space to test, learn, move fast and make your markIf you're the kind of marketer who gets excited by blank canvases, fast-moving trends and building brands people actually care about - this is your playground.Sound Like You?We don't want cookie-cutter CVs.We want creative thinkers, culture watchers, and brand builders.Apply now and show us how you would make our brands impossible to scroll past.REF-