Marketing Communications Manager
Posted 5 hours 12 minutes ago by Siegfried AG
Permanent
Not Specified
Marketing & PR Jobs
Aargau, Switzerland
Job Description
Marketing Communications:
- Develop and execute integrated marketing communications strategies to support the company s long-term growth ambitions and to strengthen clear, compelling value propositions.
- Act as a strategic partner to sales across all businesses, developing marketing communications strategies that reinforce Siegfried s positioning and enable lead generation.
- Develop thought-leadership content for different formats with internal subject matter experts.
- Plan, manage and optimize multi-channel marketing campaigns, including webinars, expert blogs, paid social campaigns (e.g. LinkedIn Ads) and SEO/SEA initiatives.
- Take a hands-on role in execution, collaborating with internal stakeholders and external partners.
- Actively managing tools such as HubSpot and Google Analytics and analyze marketing performance and derive data-driven insights to continuously improve reach, relevance and effectiveness across channels.
Corporate Communications:
- As part of an integrated communications team, play a key role in shaping and delivering major corporate communications projects and events.
- Take ownership of selected internal and external communication campaigns, driving concepts, timelines and end-to-end delivery.