Marketing Business Partner

Posted 1 day 4 hours ago by Career Choices Dewis Gyrfa Ltd

Permanent
Full Time
Marketing & PR Jobs
Staffordshire, Blythe Bridge, United Kingdom, ST11 9JB
Job Description

About the role University of Staffordshire is looking for a talented marketing professional to join our vibrant Marketing, Brand and Voice department.

Working in the Portfolio Marketing Team, you will play a key role in planning, developing and delivering multi-channel marketing campaigns to promote our courses, subjects and brand.

You will manage online course content, digital advertising and literature, and collaborate with colleagues across the university to create compelling content to showcase what makes University of Staffordshire an outstanding choice for students.

Main Responsibilities
  • Develop and implement subject-specific marketing campaigns to support student recruitment and university initiatives.
  • Collaborate with colleagues to produce engaging content for digital channels, including social media, email and web.
  • Analyse campaign performance and use data-driven insights to optimise future marketing activities.
  • Liaise with academics to understand product, market and maintain competitive marketing messaging and strategies.