Marketing and Communications Officer

Marketing and Communications Officer

Application Deadline: 10 August 2025

Department: Marketing, Events & Education

Employment Type: Permanent - Full Time

Location: London (hybrid)

Reporting To: Marketing and Communications Manager

Compensation: £33,457 - £38,250 / year

Description Directorate: Marketing, Education, Events and Membership
Reports to: Marketing and Communications Manager
Salary range: £33,457 - £38,250 per annum, depending on experience
Location: London - EC4Y 8EE (Hybrid)
Contract: Permanent, full-time (31.5 hours over 5 days)

Job Purpose

Help shape the voice of rheumatology and make a difference to people living with rheumatic conditions. We're looking for a creative and proactive marketing and communications professional to join BSR. The post-holder will support the planning and implementation of marketing and digital campaigns for a wide range of BSR projects, connecting us with our community. Managed by the Marketing and Communications Manager, the role is responsible for planning and building powerful marketing emails and newsletters in Dotdigital, creating digital assets, running social media content, running paid campaigns, and providing performance reports and insights. The role also includes updating website content, advising on SEO and user experience, and using analytics to support data-driven decision-making. Whether it's promoting an event, launching a research initiative, or raising awareness of vital issues, your work will help us reach and inspire the right audiences.
Main responsibilities

• Plan and deliver imaginative marketing campaigns and social media activity to support excellence in rheumatology and support better care for people with rheumatic conditions.
• Manage content requests and workflows; create and publish meaningful copy and visuals across digital channels.
• Build and schedule email campaigns and newsletters, using audience segmentation, automation, and testing to improve engagement.
• Maintain and update website content, ensuring strong user experience and search engine visibility (SEO).
• Turn data into direction: Monitor and report on campaign and social media performance using analytics tools; provide insights to inform strategy.
• Design or coordinate creation of marketing assets, ensuring alignment with brand guidelines.
• Support lead generation initiatives and contribute to cross-functional projects with marketing expertise.
• Write and edit content with purpose, across formats including blogs, newsletters, reports.
• Stay informed on competitor activity and sector trends to inform campaign planning and innovation.
• Collaborate with colleagues to support the organisation's wider communications and engagement objectives

General

• Flexibility, proactive approach to work and willingness to take on occasional duties deemed reasonable for the role and circumstances.
• Occasional travel and ability to work out of normal office hours when necessary is expected including attendance and overnight stays at BSR conferences and events.

Person Specification

1. Scheduling and writing content including briefs for agencies
2. Creating assets for digital channels using design programmes such as Adobe Creative Cloud
3. Planning and building newsletters and email marketing automations
4. Supporting SEO through keyword research, content optimisation, and link strategies
5. Using analytics tools (e.g., Google Analytics, social media insights) to evaluate campaign performance
6. Supporting paid social media campaigns or advertising activity
7. Working with a CRM system to segment audiences or support campaign planning
8. Competency with website CMS management and understanding of UX/UI best practice
9. Lead generation techniques and programmes desirable
10. Strong ability to work with multiple deadlines and adapt to changes

Benefits of working at BSR We offer a wide range of benefits, most of which start from day one of joining us. Our benefits fall into four main areas: Wellbeing, Time- based, Learning and development, and Financial. Just some of them include:

Wellbeing:

• Free period products in our office
• Free flu vaccinations
• Mental Health First Aiders
• BUPA healthcare scheme- we offer a cash plan, which you can add children or partners to
• Employee Assistance Programme. This is a free, confidential counselling service to all staff, as well as a general advice service provided by BUPA
• WeCare offers access to a 24/7 virtual GP, as well as a mental health support service, a get fit programme and an online portal with lots of helpful resources
• Our enhanced sick pay offer is:
  • Up to two years' service: 4 weeks full pay and 4 weeks half pay
  • After two years' service: 12 weeks full pay and 12 weeks half pay
• We work in a social environment with a range of activities, both virtual and in person, run by our Social Squad. This includes an organisation- wide volunteering day.

Time-based:

• We offer 30 days annual leave in addition to bank holidays
• All staff can request sabbaticals at any point, which are considered on a case-by-case basis
• We also offer an extra day for moving house
• Bank holiday swaps- you can swap a bank holiday day for another day's leave (entitlement remains 1:1 days)
• We're a 4 day week employer, which at BSR means working your fulltime hours (31.5 each week) over 5 days

Learning and development

We will help you develop your career by supporting your personal development and encouraging internal progression. This includes recognising individuals' achievements through our internal staff awards. We offer a huge range of learning opportunities, both in-house and externally. This includes a thorough induction programme when you join us, as well as development opportunities aimed at line managers, and wellbeing-based learning sessions. And if professional membership is a required part of your role, we'll cover the cost of that.

Financial:

• We offer a performance related pay incentive scheme
• Income protection scheme
• You'll be enrolled on our pensions scheme with Aegon (via Second Sight). Our current pension match is 5% employer contribution if you contribute 4% (9% contribution in total).
• Our life assurance policy pays three times your basic salary
• Interest free season ticket loans
• Ride-to-work scheme
• Interest-free loan scheme
• We also provide generous enhancements within our parental and family leave policies.
  • Our maternity/shared parental/adoption offer is 6 weeks at full pay, 33 weeks at half pay, followed by 13 weeks at the statutory rate.
  • Our paternity leave offer is 6 weeks at full pay.