Global Social Media Lead - Instagram & TikTok Growth

Posted 20 hours 44 minutes ago by British American Tobacco

Permanent

Full Time

Media, Digital & Creative Jobs

London, City Of Westminster, United Kingdom, NW1 4

Job Description

British American Tobacco United Kingdom is seeking a Global Social Media Specialist for Ryde in London on a 12-month basis. You will lead content ideation, create platform-native content for Instagram and TikTok, and drive community engagement in line with Ryde's tone and strategy.

You'll manage paid social activity, collaborate with agencies, and analyse performance to optimise future content, helping grow an engaging global following for Ryde across social channels.