Global CRM Campaign Specialist

Posted 4 days 11 hours ago by Hurtigruten Group

Permanent
Full Time
University and College Jobs
London, United Kingdom
Job Description
Overview

We're seeking a dynamic Global CRM Campaign Specialist to support the delivery of CRM campaigns across lead generation, customer engagement, and retention. Your mission: drive customer value and help us hit our channel and business OKRs through data-driven, creative, and compliant CRM execution.

Key Responsibilities

You'll be instrumental in shaping and executing global CRM campaigns. Your role will include:

  • Collaboration: Partner with global CRM teams, local markets, and business units to align campaigns with organizational OKRs.
  • Data & Insight: Use customer data to inform strategy, optimize performance, and tailor messaging to target audiences.
  • End-to-End Delivery: Manage cross-market CRM campaigns using SFMC Content Builder or Taxi for Email, ensuring timely and impactful execution.
  • Creativity: Craft compelling CRM copy and select aspirational imagery that aligns with brand guidelines and tone of voice.
  • Tools & Tech: Utilize platforms like SFMC, Taxi for Email, MovableInk, and Adobe Creative Cloud to enhance campaign quality and personalization.
  • Compliance: Ensure all campaigns meet GDPR and local regulatory standards, safeguarding customer data with precision.
Skills & Experience Required

We're looking for a developing professional who brings both expertise and curiosity:

  • University degree or equivalent experience
  • 2+ years in global CRM campaign development (agency or client-side)
  • English language required, Norwegian beneficial
  • Proficiency in SFMC is essential
  • Experience with tools like Taxi for Email, Litmus, Email on Acid, MovableInk is a plus
  • Strong command of Adobe Photoshop
  • HTML and AMPscript knowledge desirable
  • Ability to juggle multiple complex campaigns across markets
  • Calm under pressure, with exceptional stakeholder management skills
  • Creative flair for writing and email design
  • Ruthless prioritization in fast-paced environments
Attributes We Value
  • Ownership and accountability
  • Solution-oriented mindset
  • Integrity and professionalism
  • Growth through learning and sharing
  • Constructive feedback culture
  • Collaborative spirit
Why Join Us?

You'll be part of a global team driving innovation in CRM. We offer a vibrant, inclusive culture, opportunities for growth, and the chance to make a real impact across markets.

What we offer
  • A dynamic and inclusive work environment where your ideas are valued
  • Opportunities for professional and personal development
  • Staff rates on our ships for you and your family
  • Hybrid working arrangements, minimum 2 days in the office to support work-life balance
  • A competitive benefits package

Ready to bring campaigns to life on a global scale? Apply now and let's shape the future of customer engagement together.