Digital Marketing Executive
Posted 3 days 16 hours ago by Opus Recruitment Solutions Ltd
Permanent
Full Time
Marketing & PR Jobs
Devon, Exeter, United Kingdom, EX1 1
Job Description
Overview 
Exeter Hybrid working (3 days per week) 6 month fixed term contract
What You'll Be Doing- Paid Media Management: Plan, execute, and optimise paid campaigns across Google Ads, social platforms, and other digital channels.
- Email Marketing: Build and manage targeted email campaigns that drive engagement and conversions.
- Analytics & Reporting: Monitor performance using GA4, Looker Studio, and Clarity, delivering actionable insights to improve ROI.
- Technical Implementation: Collaborate with developers and marketing teams to manage tracking via Google Tag Manager and implement HTML-based email templates and landing pages.
- SEO & Competitor Analysis: Use tools like Semrush to support organic growth and competitive benchmarking.
- Google Analytics 4 (GA4)
- Google Tag Manager
- Looker Studio
- Microsoft Clarity
- Semrush
- HTML/CSS (basic to intermediate)
- 2+ years of hands-on experience in digital marketing, ideally in a performance-focused role.
- Strong understanding of paid media channels and email marketing best practices.
- Analytical mindset with experience in campaign reporting and data visualisation.
- Comfortable working with tracking tags, pixels, and basic HTML.
- Proactive, curious, and results-oriented.
- The salary advertised will be pro-rata across 6 months.