CRO Growth Lead: Experimentation & Conversion Strategy

BT Group is seeking a Conversion Rate Optimization (CRO) Manager to lead end-to-end optimisation across digital journeys in the UK. You will turn customer insight and data into measurable growth, shaping a structured test-and-learn roadmap and partnering with product, design, marketing, analytics, engineering and commercial teams to improve conversion, revenue efficiency and customer experience.

You will combine analytical rigour with user-centred thinking, ensuring every decision is