Creative Director. McCann Content Studios. London

McCann • London, London, United Kingdom

ID 5448

Location: McCann London (Hybrid working)

We are looking for a Creative Director to work across the most exciting and impactful global brands, focusing on multi-award-winning social and influencer campaigns.

A conceptual thinker with a passion for digital culture and the ability to translate strategy into innovative social-first ideas, advocacy-led content, product launches, and purpose-driven work across all media.

The Part You'll Play

The Creative Director is a creative leader who ideates content that captures attention and fosters online community. You will oversee work from other creatives, ensuring campaigns extend beyond social platforms into broader cultural relevance. You should be proactive, accountable, and passionate about collaborative creativity, ensuring our content builds vibrant online communities.

You will lead and develop creative ideas, collaborate with teams, and champion creative excellence. You will also work with the McCann Content Studios and a dedicated social and influencer team, developing social-specific ideas and working with production and content creators to bring these ideas to life.

As part of McCann Content Studios, you will bring experience in impactful social work, understanding what resonates on platforms like Facebook, Instagram, TikTok, and Twitter, and tapping into cultural trends that inspire and engage audiences globally.

Key Responsibilities:

• Generate ideas for visually captivating and engaging content.
• Stay updated with platform tools and adapt content strategies accordingly.
• Work in a fast-paced environment, seize trending moments, and foster proactive content creation.
• Collaborate with integrated teams and other creative leaders.
• Create and curate content for social platforms such as TikTok, Instagram, Snapchat, and YouTube.
• Maintain a strong online presence with a track record of engaging social content.
• Proficiency in creative tools like Adobe Creative Suite, Canva, and other ad-tech/production platforms.
• Demonstrate experience with diverse social media content styles through a portfolio.
• Experience working with or for high-profile consumer brands.

A bit about perks of the job

We offer standard benefits like holiday, pension, private medical insurance, life assurance, and group income protection, along with:

• Time Well Taken days to disconnect throughout the year.
• On-demand mental health and coaching support, including Headspace membership.
• On-site massages, haircuts, manicures, and a dog-friendly office environment.
• Free breakfast, snacks, drinks, and social events in the rooftop lounge.
• Growth tools like SPARK, LinkedIn Learning, and external training opportunities.
• Your birthday off.
• A tree planted in your name for each McCanniversary.
• Cycle to Work scheme, showers, and styling appliances.
• Discounts with partners and access to financial advice.

McCann Worldgroup is an Equal Employment Opportunity employer, embracing diversity and providing equal opportunities regardless of race, gender, age, or other protected characteristics.

Please contact us if you require additional support during the application process.

McCann helps brands build meaningful platforms that drive growth and cultural impact. Founded over 100 years ago, McCann is a leading global advertising agency network, part of the Interpublic Group (NYSE: IPG).