Corporate Subscriptions Account Manager

We are a global media group delivering exceptional content through events, digital, data & insight.

From agribusiness, ingredients and food processing, to retail, hospitality & fine dining - we provide the inspiration, insight and connections to power our customers' success.

We have offices in Gatwick, Brighton and London, UK; Montpellier, France; Singapore and Chicago, US. In line with the Company's current Agile Working Policy, the successful candidate would be eligible to work part of the week from our Gatwick office Tuesdays and Wednesdays and to work remotely for the rest of the week.

Position

Position: Full time - permanent

Location: Gatwick / Hybrid - Tuesdays and Wednesdays

Do you have a background in business to business - B2B - subscription sales, ideally within the publishing sector?Are you a strong Account Manager who is also comfortable prospecting and networking? If so, apply now, as we have an exciting opening for a Corporate Subscriptions Account Manager to work with mainly our Grocer brand, the market leading information provider for the FMCG market.

First published in 1862, The Grocer has long been the premier source of information for the food, drink and grocery market through the weekly magazine. More recently its digital reach has enabled the brand to broaden its offering enabling the industry to respond more effectively to increasing challenges and opportunities.

You will be driving corporate subscription sales (print and digital) and undertaking account management across William Reed's range of paid-for content.

Requirements

• Providing top class, end to end Account Management services to our subscribers
• Selling magazine and website multi-subscriptions to mainly the Grocer
• Renewing and upselling existing customers according to schedule
• Cross selling other subscription brands within the business
• Maintaining an excellent level of customer service and satisfaction
• Achieving sales targets and managing accounts through telesales activities
• Actively prospecting for new business
• Being the first point of contact for allocated corporate accounts and develop good relationships with those customers
• Working closely with the Corporate Subscriptions Sales Manager to target potential leads effectively
• Attending face to face events to develop sales
• Visiting potential and existing customers on a regular basis
• Demonstrating digital products to prospects
• Ensuring engagement levels are high for corporate account customers
• Maintaining an active trial and upgrade process
• Working closely with the company's advertising sales teams to foster cross promotion
• Working closely with other subscription sales colleagues to foster cross selling
• Developing relationships with the editorial team to source leads and market knowledge
• Meeting required sales standards and KPIs

Marketing & Campaign Management

• Working closely with marketing team to develop lead generation techniques
• Maintaining relevant sales literature for use across the business
• Supporting corporate direct marketing campaigns in coordination with marketing team
• Gathering competitor information and use to inform strategy
• Producing sales presentations and demonstration strategies for customer meetings
• Helping produce a comprehensive corporate sales strategy for the portfolio
• Helping to target markets, corporations and individuals
• Closely monitoring market conditions and changes and take action to maximise opportunities
• Inputting into marketing automation and procedure processes
• Reporting
• Reporting regularly on sales activity against target and other KPIs
• Using the company's CRM system (Salesforce) to maintain accurate records and foster opportunities

Order Processing

• Liaising with the fulfilment bureau to ensure timely and accurate invoicing and fulfilment
• Using the bureau customer management system to maintain customer information
• Working closely with the credit team to keep customer debt to minimum levels

Other information

What you'll need:

• Previous experience working in a B2B subscriptions sales / account management role (Ideally within publishing) or at least experience working in sales / account management for high value, multi-subscriptions and renewals in other sectors
• An ability and willingness to prospect, cold call and bring in new business
• Self-motivation and huge amounts of drive - a target driven individual
• Strong communication, relationship building and networking skills
• Experience in managing a blue-chip client portfolio
• Experienced in digital sales process
• Bags of enthusiasm and a collaborative, team-oriented approach to work
• An ability and willingness to travel for clients visits and events nationally

Company Benefits and Initiatives Include:

• 25 days annual leave in addition to bank holidays - increasing by one additional day after 6 years, up to a maximum of 30 days.
• An additional day of leave for you to take on a cultural celebration day or on your birthday if you like. A day for you! At William Reed, we call this our "MeDay".
• A volunteer day to take for supporting a chosen charity and giving back to the community.
• Opportunity for hybrid working
• Contributory Pension
• Life Assurance Scheme
• Group Income Protection
• Enhanced family-friendly leave pay entitlements
• Wellbeing benefits, including: A health care cash plan, Employee assistance programme, Virtual GP service and Access to health & wellbeing resources and tools.
• Cycle to Work Scheme
• Electric Car Scheme

Why work for us

We provide a supportive work environment and are committed to maintaining a healthy work/life balance for all of our employees. Working for William Reed means that you will be joining a stable organisation that is committed to developing its employees and brands.

We warmly welcome and encourage applications from talented individuals of all backgrounds and characteristics.

If you need any support in accessing this opportunity, please do not hesitate to discuss this with us.