Content Director
Posted 1 day 17 hours ago by Group M Worldwide Inc.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit
About Wavemaker: A Leading WPP Media Brand
Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
Role Summary and Impact
As a Content Director you will work as a senior member of the Wavemaker Content team - leading across the response to brief to positively provoke growth, with responsibility for strategic planning and delivery of Content Partnership solutions.
The role will require a great deal of collaboration with Wavemaker Studio, your client team, and other specialist teams across the Agency, as well as overseeing the delivery of multiple cross-function projects at one time.
You will build excellent relationships with your clients at the highest level and act as a trusted advisor to them and their other agencies to maximize their partnership opportunities.
You will take a senior and commercially accountable role in the team with responsibility for first-class creative planning and delivery, leading by example and developing team members.
You will have excellent knowledge of a range of content disciplines and have a passion to continuously learn and apply new creative thinking to client solutions.
In this role, you will:
- As a Content Director, you will be the owner of the brief, working with senior team members to create the right team to respond to each brief.
- Based on your knowledge of Wavemaker OS and Positive Provocation you will understand the role of Wavemaker Content's range of creative solutions and disciplines.
- In turn, leading the brief response team (and drawing support from Content Leads as necessary), you will help generate and lead creative solutions.
- You will be capable of inspiring confidence in the right creative solution for our clients - and able to pitch these solutions in formal and informal environments, using your broad understanding of the media landscape.
Other core responsibilities include:
Client Servicing - Engendering strong relationship with clients as a trusted advisor and ensuring yourself and the team handle requests in a professional, timely, and accurate manner.
Planning and Delivery - Collaborating with the wider Wavemaker teams to generate excellent content solutions. Inspire the confidence in the right creative solutions and can pitch these to clients successfully.
Campaign Management & Performance - Excellent projects management experience and the ability to deliver scale campaigns seamlessly and to mentor your team to deliver the same.
Commercials - Excellent expertise in WM content internal processes and a strong understanding of the commercial model with the ability to pro-actively generate income opportunities.
Team - Management of Content Managers and Executives inspiring excellence in delivery and a good team ethic.
Innovation & Collaboration - Having strong relationships with partners at a senior level, future facing and aware of innovations and developments that will help meet our client's business needs.
Technical Skills - Excellent knowledge of media systems such as Media explorer, Prisma, AURA, E- telmar , Techedge , ad-dazzle or equivalent.
Skills and Experience
At WPP Media , we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media 's shared core value s:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust .
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .
- Effective Communication: Can lead dialogues between and with technical and non-technical people, by presenting a strong case and negotiating well; explains things clearly, challenges ideas effectively and argues in favor of operational processes; determines and utilizes the appropriate communication channels; and employs active listening.
- Relationship Management and Account development: Cultivates, nurtures, and grows relationships with key clients and stakeholders, and decision-makers internally, externally, and virtually.
- Stakeholder Relationships: Demonstrates knowledge of the agencies (or clients) organization structure and people, client relationships, business strategy, industry, and challenges. Cultivates, nurtures and grow relationships with key clients and stakeholders and decision makers internally, externally, and virtually.
- Strategic Thinking and Planning: Uses analytics, data, market knowledge and critical thinking to understand and solve client challenges.
- Adjusts strategic plans in line with emerging trends and products that may drive client objectives and ROI s.
- Multitasking and Prioritisation: Adapts to rapidly changing events and environments whilst accurately judging priorities and keeping track of details. Balances several projects and tasks simultaneously with minimal error and without losing track of important details or deliverables.
- Communication and Presentations: Communicates with clarity and precision, presenting complex information in a concise format that is audience appropriate.
- Idea Creation: facilitating the generation of new ideas or creative solutions to a client brief in the pursuit of unrivalled work.
- Strategic Partnership Management: Managing and taking ownership of content partnership campaigns from start to completion, including using critical thinking to understand and solve client challenges, content creation, optimisations, delivery, and reporting. Applying and learning from best practice knowledge and partnership excellence.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
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