Brand and Marketing Manager

Brand and Marketing Manager

Leeds - Hybrid

Permanent

Summary

We are seeking a Brand and Marketing Manager to join our Marketing team based in our Leeds office. This is a great opportunity to have a big impact on the business, as you will focus on helping to shape, manage and evolve the NG Bailey brand. You will be responsible for brand governance, leading brand-aligned campaigns, developing brand assets and messaging, and acting as a brand ambassador across the Group.

Some of the key deliverables include:

Brand Strategy & Guardianship

• Support the development and delivery of our Group brand strategy
• Ensure consistent application of our visual identity, tone of voice and messaging across all materials, channels, and business units
• Maintain and update brand guidelines and assets, ensuring accessibility across the business.

Campaign and Content Development

• Work with marketing colleagues to deliver high-quality, brand-led campaigns and creative outputs
• Oversee the creation of on-brand collateral
• Collaborate on content strategy to ensure messaging is aligned with brand values and business goals

Internal Brand Engagement

• Champion brand awareness and education internally, providing guidance and training to teams
• Support and collaborate key internal campaigns and initiatives

Marketing Project Delivery

• Lead or support the planning and execution of high-impact marketing campaigns and projects aligned with business priorities
• Work cross-functionally with internal teams, including digital, content, design and PR, to ensure smooth project coordination
• Manage timelines, budgets, and reporting on the effectiveness of campaigns and brand initiatives
• Provide brand and marketing support to business units and project teams as needed

Additional responsibilities

• Support wider marketing requirements including events and marketing campaigns - both internally and externally
• Support and responsibility for the Graphic Design function
• Help maintain and apply our brand consistently across all marketing activity
• Provide advice and support to colleagues and stakeholders on marketing and communication best practice

What we're looking for:

• Highly organised, proactive, and able to manage multiple projects simultaneously
• Adaptable and resilient, able to work in a fast-paced, project-driven environment
• Knowledge of brand compliance and maintaining consistent brand messaging across all touchpoints
• Strong track record in developing and delivering marketing strategies that align with business objectives and brand positioning
• Proven experience in a marketing, brand management role, ideally within the construction, engineering, or building materials sector

Benefits

• Pension with a leading provider and up to 8% employer contribution
• Personal Wellbeing and Volunteer Days
• Private Medical Insurance
• Free 24/7 365 Employee Assistance Program to support mental health and well-being (including counselling sessions and legal advice)
• Flexible benefits to suit from Dental Insurance, Gym Memberships, Give As You Earn, Travel Insurance, Tax Free Bikes.
• Personal development programme

Next Steps:

As a business, we're on a journey to build on our culture where everyone is included, treated fairly and with respect. This starts with recruitment and how we bring people into the organisation.

We'll do our best to outline the recruitment process to you ahead of time with plenty of notice. If you require any accommodations to participate in the application or interview process, please let us know and we will work with you to ensure your needs are met.

About Us:

We are one of the leading independent engineering and services businesses in the UK. Founded in 1921, with a turnover of £500m and 3000 employees, we are proud of our history of developing great people through our investment in training.

Working across a variety of sectors within the building and infrastructure industry, our innovative, responsible and forward-thinking approach allows us to work on fantastic ground-breaking projects, providing solutions using the latest tools and technologies.

Progression is something we value, and we will make sure that when you join us you have a clearly defined development path, supported by regular reviews, training and ongoing support to enable you to be the best you can be.