Brand & Content Manager

Established in London in 1814, Purdey is today renowned worldwide for its craftsmanship in side-by-side and over-and-under shotguns, double barrel and bolt action rifles, each bespoke to the client's specifications. Purdey's exclusive range of men's and women's shooting and country clothing and accessories reflects the same attention to detail.

Purdey is seeking a passionate and experienced Brand & Content Manager to join our dynamic team. In this role, you will be a key guardian of the Purdey brand, responsible for crafting and executing content strategies that elevate our brand, engage our discerning audience, and drive business growth.

How Will You Make an Impact:

• Brand Guardian: Define, maintain, and evolve brand guidelines, ensuring consistent brand representation across all channels. Monitor brand usage and address inconsistencies to uphold brand integrity.
• Content Strategist: Develop compelling brand stories, identify key content pillars, and manage the content calendar. Collaborate with PR, Media, and E-commerce teams for content distribution.
• Content Creator & Producer: Oversee high-quality photo and video shoots, manage ad-hoc content needs, and plan the annual Purdey Post print edition. Manage casting, logistics, and post-production, ensuring timely delivery within budget.
• Content Collaboration: Liaise with internal teams for aligned messaging, collaborate with other departments, and manage freelancers. Support strategic partnerships with luxury brands, influencers, or organizations.
• Performance Analyst: Measure content performance, monitor industry trends, and use data to inform strategy. Utilize market research to identify opportunities for innovation.
• Project Manager: Manage budgets, invoices, and communications for projects like the re-launch of the Purdey Shooting Grounds. Coordinate rights and legal approvals to ensure compliance.

How Will You Experience Success with Us?

• Strong understanding of luxury branding and content creation
• Excellent writing, editing, and communication skills
• Proven success in developing and executing content strategies
• Experience managing creative projects and teams
• Strong analytical and problem-solving skills
• Ability to work independently and collaboratively
• Knowledge of digital marketing channels and best practices

What Makes Our Group Different?

We celebrate diversity in arts, cultures, and human skills, fostering untapped potential. We value freedom, collegiality, loyalty, and solidarity. Our culture promotes empathy, curiosity, courage, humility, and integrity. We are committed to caring for the world we live in.

Your Journey with Us:

Our recruitment process is designed to provide valuable exposure and interaction with key decision-makers:

• Initial screening call with Richemont Talent Team