Associate Planning Director- Social and Creator

Position: Associate Planning Director- Social and CreatorLocation: LondonCareer Level: Associate ManagerAccenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: songAs a team TMW is a leading integrated creative and communications agency, based across London and Bristol. Proudly wired differently, we believe that the best ideas work everywhere. We combine standout creativity with end-to-end connectivity to create ideas that move people in every channel.As an Associate Planning Director

We're looking for an Associate Strategy Director for Social & Creator to support the increase in earned-first briefs across our department and the agency. You will help deliver standout thinking and earned-first creative work that connects with audiences across social, Creator, PR, and integrated channels.

We're looking for someone with a passion for social culture, creativity, and strategic excellence -who's able to inspire teams, spot opportunities and drive cultural cut-through across the agency.

Whilst this role will span a range of clients, the focus clients will be within the Government roster, specifically leading the Creator Strategy for stand-alone and Integrated work streams.

Responsibilities

• Lead social and creator strategic response to briefs across key earned-first and integrated accounts, ensuring work is culturally relevant, insight-driven, and creatively inspiring.

• Champion the integration of social-first thinking across the agency and our partners - collaborating with planners, creatives, and client teams to elevate our strategic product.

• Be client facing and able to confidently identify, present and justify strategic recommendations and work with clients to establish benchmarks.

• Prepare creative briefs, develop Creator briefings and lead the team to activate against your recommendations and approach.

• Support in new business pitches where needed.

• Inspire the team, planners, strategists across the agency and our clients, with Social & Creator expertise and thought leadership.

• Be on the pulse with Creator and Social trends and talent.

• Collaborate with the Human Understanding Lab to ensure our work is grounded in behavioural science and human insight, identifying opportunities

• Drive commercial success for TMW by working with senior team to unlock opportunities across existing and net new clients.