The Data-Driven Business Analyst

Become a confident business analyst turning data into business insights

In today’s data-rich world, business analysts need strong data skills to turn raw information into insights that drive real decisions. This course guides you through the core concepts, tools, and practical techniques you need to become an effective data-driven business analyst.

Over six weeks, you’ll explore what the role really involves and gain hands-on experience analysing data, working with SQL, and using visualisation techniques to communicate insights clearly to stakeholders across your organisation.

Understanding the data-driven business analyst role

Discover what it takes to bridge business needs with data capabilities. You’ll examine the responsibilities and skills needed to succeed, understand how data flows through organisations, and see the real impact analysts have on business strategy and decision-making.

Essential tools and techniques for business analytics

Learn to use the tools that matter—including SQL for querying databases and data visualisation software for presenting findings. You’ll gain practical experience analysing business data and supporting decision-making processes with evidence-based insights.

Turning data into business value and communicating insights

Discover how to transform your analysis into knowledge that drives business outcomes. You’ll develop the communication skills to present insights effectively to different stakeholders, making complex data understandable and actionable for everyone from technical teams to senior leadership.

By the end of this course, you’ll have the confidence to work with data in business contexts, understand organisational data flows, and communicate findings in ways that influence real business decisions.

This course is ideal for aspiring and early-career business analysts, managers, and professionals working in digital or data-driven environments who want to enhance their data literacy and analytical skills.

• Google Looker Studio
• Microsoft Excel or Google Sheets

This course is ideal for aspiring and early-career business analysts, managers, and professionals working in digital or data-driven environments who want to enhance their data literacy and analytical skills.

• Describe the role and responsibilities of a data-driven business analyst in digital and organisational contexts.
• Identify and apply key data concepts, systems, and flows to real-world business scenarios.
• Engage with appropriate tools and techniques to analyse and interpret business data independently.
• Create and present data visualisations that communicate insights clearly to a range of stakeholders.
• Reflect on ethical and organisational considerations when using data to generate business value.