Paid Social Account Director

Company Description

Spark Foundry make up part of a thriving global media network and are part of the Publicis Groupe, one of the world's leading communications groups. We are globally connected with over 8,000 employees in 110 offices across 70 countries.

Who We Are in the UK?

Spark Foundry, the Acceleration Agency.

We help brands to identify, learn and respond to opportunities faster than the competition.

Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation.

We've proven our approach during the most difficult year on record. Now we're using it to provide a launchpad for their future.

Come be an accelerator with us.

How we accelerate

• Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns
• Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people
• Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees
• Relationships: a culture of asking challenging questions to better understand the brief - we are not a 'yes' agency
• People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers

Our Commitment

We are diverse though our experience, people and the clients we look after - and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency.

As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion.

Overview

Since 2016, Asda has been one of the largest and longest standing accounts, operating full funnel with a focus on driving performance across groceries, home, and fashion activity. Renowned for embracing innovation, Asda leads in launching new formats and product solutions, accumulating a remarkable record of industry awards.

Position Overview:

The Paid Social Team Lead is responsible for leading and managing the Paid Social Team across all business units, ensuring strategic alignment, campaign efficiency, and stakeholder satisfaction. This role involves active involvement in strategy development, innovation, team management, and cross functional collaboration.

Responsibilities

Team Management:

• Lead and supervise the Paid Social Team across all business units.
• Serve as the first point of escalation for team issues, coordinating with the line manager.
• Conduct weekly one on one meetings with the line manager to discuss team progress and challenges.
• Manage team performance to meet account objectives and drive efficiency improvements.
• Identify opportunities for team upskilling and professional development.
• Oversee alignment with internal processes and adherence to deadlines.
• Approve annual leave and manage team absences.
• Support daily social activities and create and promote adoption of new processes.

Media Expertise:

• Lead innovation and design the test roadmap with Business Director's support.
• Provide strategic input for Paid Social growth and plan reviews.
• Sign off on RTBs, campaigns, PCAs, and other deliverables.
• Review and deliver PCAs with Account Manager and Account Executive support.
• Analyse measurement data for optimisation and growth.
• Develop and own strategy for all business units, with input and approval from line manager.
• Support account managers with expert advice and strategic inputs.

Leadership:

• Serve as a bridge between Activation and Planning Teams to enhance collaboration and process efficiency.

Finance:

• Approve financial campaign bookings.
• Resolve historical queries and support the team in meeting recurring internal finance deadlines to ensure spotless account management.

Qualifications

Qualifications and Skills:

• Proven experience in a similar team lead role within a paid social or digital marketing context.
• Strong leadership and team management skills.
• Excellent strategic thinking and innovation capabilities.
• Proficient in analysing performance metrics and optimising campaigns.
• Ability to collaborate effectively with cross functional teams and stakeholders.
• Exceptional communication and interpersonal skills.
• Strong organisational skills with a focus on process improvement.

Additional Information

Spark has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day to day work and create time to focus on your well being and self care.
• BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).